Mac Studio
Yesterday, Apple have released a redesigned iPad and updated the iPad Pro with M2 chips with significant prices increases over previous models.
iPad
The new iPad (64GB) costs £499, up 56% from the 9th Gen predescessor which started from £319.
iPad Pro
The new M2 iPad Pro 11-inch starts from £899, up 20% from the M1 model which started from £749. The new M2 iPad Pro 12.9-inch starts from £1249, up 25% from the M1 model which started from £999.
iPad, iPad mini and iPad Pro
Notably the iPad, iPad mini and iPad Air have also all had a price hike despite no updates to the hardware.
The 64GB iPad 9th Gen increasing from £319 to £369 (+16%), the 64GB iPad mini increasing from £479 to £569 (+19%), and the 64GB iPad Air increasing from £569 to £669 (+18%).
Price increases explained
Price jumps are not limited to the UK, Europe and Asia have also seen similar increases. The strong dollar along with the recent jump in inflation is likely the driving factor behind the increase.
We are expecting Apple to make similar increases on the Mac lineup, with the expected update announcements in November. Assuming a 20% rise, this will put the price of the entry level MacBook Air at ~£1200 and entry level 13-inch MacBook Pro at ~£1600.
iPad price change summary
| Model | Price |
|
iPad (64GB) 9th Gen |
£319 |
|
iPad (64GB) 10th Gen (new) |
£499 (+56%) |
|
iPad Pro 11-inch (M1, 128GB) 3rd Gen |
£749 |
|
iPad Pro 11-inch (M2, 128GB) 4th Gen (new) |
£899 (+20%) |
|
iPad Pro 12.9-inch (M1, 128GB) 5th Gen |
£999 |
|
iPad Pro 12.9-inch (M2, 128GB) 6th Gen (new) |
£1249 (+25%) |
|
iPad (64GB) 9th Gen |
£319 (Sept 2021) £369 (+16% Oct 2022) |
|
iPad mini (64GB) 6th Gen |
£479 (Sept 2021) £569 (+19% Oct 2022) |
|
iPad Air (64GB) 5th Gen |
£569 (Mar 2021) £669 (+18% Oct 2022) |
Yesterday, Apple have released a redesigned iPad and updated the iPad Pro with M2 chips with significant prices increases over previous models.
iPad price increases
The new iPad (64GB) costs £499, up 56% from the 9th Gen predescessor which started from £319. The 9th Gen iPad has also had a price increase, from £319 to £369.
iPad (64GB) 9th Gen
iPad (64GB) 10th Gen (new)
iPad (64GB) 9th Gen
£319
£499 (+56%)
£319 Sept 2021
£369 (+16%) Oct 2022)
iPad Pro price increases
The new M2 iPad Pro 11-inch starts from £899, up 20% from the M1 model which started from £749. The new M2 iPad Pro 12.9-inch starts from £1249, up 25% from the M1 model which started from £999.
iPad Pro 11-inch (M1, 128GB) 3rd Gen
iPad Pro 11-inch (M2, 128GB) 4th Gen
iPad Pro 12.9-inch (M1, 128GB) 5th Gen
iPad Pro 12.9-inch (M2, 128GB) 6th Gen
£749
£899 (+20%)
£999
£1249 (+25%)
Notably the iPad mini and iPad Air have also had a price hike with the 64GB iPad mini increasing from £479 to £569 (+19%) and 64GB iPad Air increasing from £569 to £669 (+18%), despite no updates to the hardware.
Price jumps are not limited to the UK, Europe and Asia have also seen similar increases. The strong dollar along with the recent jump in inflation is likely the driving factor behind the increase.
We are expecting Apple to make similar increases on the Mac lineup with the expected update announcements in November, assuming a 20% rise this will put the price of the entry level MacBook Air at ~£1200 and entry level 13-inch MacBook Pro at ~£1600.
